品牌簡介
意大利品牌圣吉奧創始人約瑟夫?圣吉奧，于1866年出生于文藝復興發源地——佛羅倫薩。他對時裝的興趣及熱誠始于其曾祖母Alina女士。在十九世紀中葉，當時的時裝還是崇尚昂貴的手工裁縫定制服，Alina女士已經在當地開設了一家裁縫工作室，并且預見成衣制作將成為未來的時裝主流。
Joseph San Gior, the founder of Italian brand SGIOR, was born in Florence, the birthplace of the Renaissance, in 1866. His interest and enthusiasm for fashion began with his great grandmother, Ms. Alina. In the middle of the 19th century, fashion at that time still advocated expensive hand tailor uniforms. Ms. Alina has opened a local tailor studio and foresees that ready to wear production will become the mainstream of fashion in the future.
約瑟夫?圣吉奧1885年從當地高中院校畢業，隨即進入意大利著名設計學府馬蘭歐尼學院深造。在馬蘭歐尼學習期間，約瑟夫?圣吉奧勝人一籌的創意就已嶄露頭角。從馬蘭歐尼畢業后，約瑟夫?圣吉奧便決定延續其曾祖母的縫紉事業，于1889年在家鄉佛羅倫薩創立了圣吉奧品牌，成為高級成衣系列的先驅。圣吉奧先生通過其輕松的風格與舒適低調的奢華貫穿他的設計哲學——“時尚流行不應只是穿衣打扮，而是生活的延伸”，加上前衛大膽的剪裁設計，成為年輕時尚一族追捧的對象。
Joseph San Gior graduated from the local high school in 1885, and then entered the famous Italian Design Institute maranoni College for further study. During his study in malanoni, Joseph San Gior one upmanship creativity has emerged.After graduating from maranoni, Joseph San Gior decided to continue his great grandmother's sewing career. In 1889, he founded the SGIOR brand in his hometown Florence and became the pioneer of high-end ready to wear series. Through his relaxed style and comfortable and low-key luxury, Mr. San Gior runs through his design philosophy - "fashion should not be just dressing, but the extension of life", coupled with avant-garde and bold tailoring design, he has become the object of young fashion people.
20世紀80年代末，擁有百年歷史的意大利品牌——圣吉奧男裝正式進入中國市場，于“中國休閑服裝名城”福建省石獅市設立中國運營中心。主要負責圣吉奧系列品牌在中國市場的產品研發及品牌運營。圣吉奧（中國）有限公司經過20多年的發掘探索，已發展成為一家集產品研發、生產管理、營銷服務于一體的休閑時尚男裝品牌。產品定位于大眾市場，適合精英男士和白領階層的著裝需求，產品結構豐富，配系齊全，包含休閑褲、牛仔褲、夾克、風衣、T恤、襯衫、西服等一系列產品。
In the late 1980s,SGIOR Menswear, an Italian brand with a history of 100 years, officially entered the Chinese market and set up a Chinese operation center in Shishi City, Fujian Province, a "famous Chinese leisure clothing city". Mainly responsible for the product R&D and brand operation of SGIOR series brands in the Chinese market. After more than 20 years of exploration, shengjiao (China) Co., Ltd. has developed into a leisure fashion men's brand integrating product R & D, production management and marketing services. The product is positioned in the mass market and is suitable for the dressing needs of elite men and white-collar workers. The product structure is rich and the accessories are complete, including a series of products such as casual pants, jeans, jackets, windbreakers, T-Shirts, shirts, suits and so on.